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Marketing conclave for Garo Hills Farmers, Entrepreneurs 

With the objective to help farmers including entrepreneurs to understand the concept of commodity market dynamics and to enable them to significantly and enhance the value of their produces through branding and other creditable practices the Meghalaya Basin Management Agency (MBMA), Basin Development Unit (BDU) today organised an awareness on marketing of agricultural products and value addition at Ampati.

During the seminar a panel discussions on market infrastructure besides marketing of agri products and value addition was held followed by a presentation on agriculture markets in Garo Hills. Commodity trading on spices was also addressed. Resource persons for the conclave included Rajesh Patidar, Vice President, Agriwatch, New Delhi, Biplab Sarma, Commodity Analyst, Agriwatch, New Delhi and Dr Abhigyan Bhattacharjee, Associate Professor, NEHU amongst others.

 

Apart from farmers’ representatives from the GHADC, DCIC, Horticulture department, North East Green Tech Private Limited, APEDA, Organic Majuli, Mission Organic, and the Forestry departments was also presence at the seminar.  Addressing the gathering during the inaugural session, South West Garo Hills Deputy Commissioner and Chairman, IBDLP, Cyril Darlong Diengdoh said that the district administration was always looking out for opportunities for farmers in terms of creating more profitable markets. He said that the state being primarily an agrarian society it was imperative to understand our natural capital and resources.