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The key to a woman's beauty

 Artistry, one of the world’s top five luxury brands of skincare and cosmetics from Amway, strongly advocates for the goodness of natural ingredients as the skincare products are replete in botanical ingredients like Indian Fig, Chia, Sunflower, Macadamia Oil grown through organic farming in Nutrilite owned organic farms. Endorsed as one of the top five prestige brands by Euromonitor International, market research organisation Artistry offers a wide repertoire of clinically tested basic, anti-ageing, whitening, intensive treatments and luxury skincare solutions backed my cutting-edge science for women worldwide. Teresa Palmer, Hollywood Actress is the global brand ambassador of Artistry. Artistry Scholarship, sponsored by Amway Corporation has been supporting young women to achieve their goals and careers.

{The recently launched Artistry Youth Xtend Skincare Collection is developed to addresses the first signs of aging in women and to keep their skin looking younger for longer. Replete in botanical ingredients like African Baobab Tree (known in Africa as the “Tree of Life”), Acerola Cherry and Black Currant, the anti-aging skincare collection helps reduce the appearance of fine lines and wrinkles and reprogram skin’s future while helping to repair past damage and protect it against future damage. As a result Skin looks younger, smoother and more radiant far into the future. The YOUTH XTEND collection combines a threefold approach beginning with a botanical extract – LifeSirt – derived from Mediterranean Myrtle, known for its skin rejuvenating properties. An exclusive Micro X-6 Peptide (protein) helps target fine lines and wrinkles while helping to boost collagen. Rounding out the formula is a nutrient-rich extract from the fruit of the African Baobab Tree (known in Africa as the “Tree of Life”), along with Acerola Cherry and Black Currant, which deliver protective antioxidants plus soothing and moisturizing benefits to help sustain skin’s cushion and vibrancy.

Today more Indian women suffer from stress and indulge in binge eating in a desperate effort at striking a balance between home and career. As a result this impacts their skin.  A growing awareness about eating right food, drinking lots of water and getting sufficient exercise and protection from the sun, can help urban Indian women improve their skin and sustain their beauty.

William S Pinckney, MD & CEO, Amway India