To say that Americans, in general, are very fond of coffee just as Indians, in general, are chai (tea) lovers is a sweeping opinion which however has tremendous amount of truth. It is hard to imagine an Indian town without a tea shop. The same can be said about all North American towns. An American town without a Dunkin Donuts (American global Donut Company and Coffee House) and a Canadian town without a Tim Hortons (Canadian global coffee and donut restaurant) are unimaginable. Needless to say, there are many other fast food eateries like McDonalds, Swiss Chalet, Burger King, Wendy’s, Starbucks, Dairy Queen, Pizza Hut, etc. in these countries, but I just want to refer to these two as representative restaurants to juxtapose them with our Indian fast-food shop counterparts. The idea is to highlight the scope for improvement with our business ideas and to trigger local young minds to take these enterprises seriously and tap into the potential they offer. It is about time that we revisit the concept of a Chiya-dokan/Chai Ki Dukan (tea shop) and re-strategize the enterprise to make it more attractive, organized, hygienic, futuristic or ‘up to the minute’ as they say.